Episodes / #83

Why Your First AI Project Probably Shouldn't Be a Chatbot

June 1, 2026 ยท 32:39

Chatbots look impressive, but if your workflows are broken a chatbot just moves the bottleneck. Armando explains how to pick the right first AI project.

Topics Covered

AI StrategyWorkflowsChatbotsSmall BusinessThe Web Talk Show

Show Notes

Armando J. Perez-Carreno of PerezCarreno & Coindreau explains why so many businesses jump straight to chatbots, and why that is usually the wrong first move. A chatbot looks impressive, but if the workflow underneath it is broken, the bottleneck just shifts somewhere else.

In this solo episode he breaks down how to choose the right first AI project for your business, and why it is usually a workflow rather than a chatbot. If you want to get past the demos and build AI that holds up in real use, this gives you a clear filter.

Topics Covered

  • Why chatbots are a tempting but risky first project
  • How a broken workflow defeats a good chatbot
  • How to choose the right first AI project
  • Why workflows often beat chatbots for real return
  • Moving past demos to AI that works